While starting to explore the world on your own it is equally important to stay connected with your family and friends, right? In order to be in touch with your group what is the first thing that strikes your mind? Mmmmmm, it starts with “I….” Yes, its the Internet. I decided to get an internet connection for the very reason that radio waves do not reach the ground floor of the flats. Sigh! (So the next time you move into a flat, do check the mobile networks). I checked the internet providers available here, shortlisted a few and decided to get the connection from the company named AIR IT (fictitious name). Fortunately or unfortunately, I went to a cyber cafe nearby and asked about the connection that they were subscribed to. We discussed different companies’ plans and he informed me that AIR IT doesn’t give a good customer service and usually gets bugged every now and then. Not only this, he went on to recommend me another company named AIRWAVES (fictitious name).
Being an outsider, I had to trust this guy. He seemed to be speaking from his heart. Borrowing faith from him I contacted AIRWAVES. While I was talking to the AIRWAVES marketing executive, AIR IT’s marketing agent was already there at my doorstep. It was an awkward situation to call a person and then send him empty handed. But I took my stand and straight forwardly discussed the matter with him.
Unlike what I expected him to do, he started back-biting the cyber cafe personnel. He tried all the tricks he had in his bag (Well, that’s why they say a man with a briefcase can probably rob you more than a thousand men army) like ‘degrading the competitor’, ‘praising his own company’ and even the classic ‘I have used it’ trick.
I was completely confused at that time – whom should I believe and whom not. As I was in a bad situation I thought what worse can happen?
To my surprise, AIRWAVES marketing agent reached my place too. Two competitors face-to-face with each other passing sarcastic smiles. It seemed as if they would soon shed some blood to win the client (me, of course). But soon AIR IT agent left and I got the connection I desired.
Here is the interesting part: the very next day AIR IT’s senior-most marketing executive comes to my place. What for? To brainwash and degrade the competitor. He too played the tricks from running the “speed-test” on the internet to influencing me to call AIRWAVES agent to withdraw the connection. Frankly, I was sold. Now I know, why they get the title ‘senior’ and that is because they not only know the tricks but also when and how to play them.
Long story short: I called the AIRWAVES agent who tactically handled my queries (which were actually being asked by the senior executive). The senior left saying that soon the speed of the internet would decrease down and that I would come back to him.
It has been five days, the speed is perfectly fine. I do not find any reason to change my internet subscriber. All this experience was a trial I had to face just to learn that the best way to find about the performance of a product/service is to actually use it.